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Vinay Koshy

Vinay Koshy is the Founder at Sproutworth who helps businesses expand their influence and sales through empathetic content that converts.

Structuring a Social Media Program for Businesses

February 27, 2026June 27, 2013 Vinay Koshy

How far will businesses go to improve their social media program and public relations? Some are willing to spend a small fortune hiring employees to represent them through social media…. Read More

Categories Execution & Content

How to utilise infographics for content marketing

February 27, 2026June 26, 2013 Vinay Koshy

How your business can benefit by employing infographics for content marketing So why use infographics? Infographics for content marketing have taken the world by storm, as we are increasingly more… Read More

Categories Execution & Content

Current trends for SMB’s using content marketing

March 6, 2026June 25, 2013 Vinay Koshy

A study with Inc and Vocus shows current trends with SMB’s using content marketing as part of their overall digital marketing initiatives. Most companies attributed the success of their content… Read More

Categories Execution & Content

Content marketing, links and the Penguin 2.0 aftermath

March 6, 2026May 24, 2013 Vinay Koshy

There is a lot being said about content marketing being the new SEO, however content marketing has been around since before SEO. That said as much as people may like… Read More

Categories Execution & Content

Lessons On Content Marketing From Academy Award Winners

February 27, 2026March 5, 2013 Vinay Koshy

  Every year the Academy Awards draws a significant amount of media attention but what lessons on content marketing can we learn from them. The Academy Awards brings together talented… Read More

Categories Execution & Content

Can Quora For Business Be Used To Improve Your Brand?

February 27, 2026February 22, 2013 Vinay Koshy

Is Quora for business the new social network being favored by businesses! As any business owner knows, a social presence equals visibility, which in turn leads to sales! If you… Read More

Categories Execution & Content
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