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Email remains one of the most effective ways of communicating and building an audience. Discover what proven experts do to nurture and drive sales through email.

By Daniela McVicker Leave a Comment

An Ultimate Guide to Write an Email Marketing Funnels Sequence

An Ultimate Guide to Write an Email Marketing Funnels Sequence

Moving a prospective lead via email marketing funnels to a customer isn’t easy. Discover how to craft educational conversion-oriented emails to drive sales by …

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Filed Under: Conversion, Email Tagged With: email marketing, marketing funnel

By Vinay Koshy Leave a Comment

12 Onboarding Email Best Practices to Boost Business Growth

12 Onboarding Email Best Practices to Boost Business Growth

In this episode, Nikki Elbaz, founder of nikkielbaz.com and unmassmarket.com shares the secrets to data-driven onboarding email sequences that get more products in more pockets. Insights she shares include:

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Filed Under: Podcast, Business growth, Email Tagged With: best practices, Nikki Elbaz, onboarding email

By Vinay Koshy Leave a Comment

The Best Practices For Cold Outreach to Scale Your Business

The Best Practices For Cold Outreach to Scale Your Business

In this episode, Yurii Veremchuk, Head of the Business Growth team at Woodpecker.co shares insights into reaching out to future clients and clients to scale business growth. Insights he shares include:

The essential technical aspects of cold outreach campaigns that most people tend to ignore but could cripple campaigns.
The best ways to reach your target audience while making the best use of different channels that exist today.
How to automate processes that allow business development reps to focus on building lasting, human-to-human business relations.
The best practices for cold outreach.

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Filed Under: Email, Business growth, Sales Tagged With: cold email, cold emails, cold outreach

By Vinay Koshy Leave a Comment

How to build stronger relationships with video emails

How to build stronger relationships with video emails

He shares how to address 3 key challenges most B2B companies face in building better relationships with customers and future customers:

How to effectively build the know, like and trust factor while being focused on business objectives.
How to persuade with psychology and influence.
How to best use video for interactive exchanges and in relating your brand story.

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Filed Under: Content Marketing, Customer experience, Email, Podcast Tagged With: podcast, sales enablement, video content marketing, video marketing

By Vinay Koshy Leave a Comment

How Urgency Can Boost Conversion Optimization by 27%

How Urgency Can Boost Conversion Optimization by 27%

It’s quite well known that conversion optimization techniques helps increase conversion rates  by persuading people to buy. What is perhaps not so well known is that if not used properly it can ruin your copy and work against you. (Photo credit: etienne gerard ) Perhaps one of the least used and properly used conversion optimization […]

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Filed Under: Conversion, Email, Landing Pages Tagged With: Conversion Optimization, Increase Sales

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