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How to Build a Values Based Organization That Boosts Growth

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how to build a values based organization that boosts growth

In this episode, Aaron Burnett, CEO of Wheelhouse Digital Marketing Group, shares why it worth building a value based organization and how to build a values based organization that drives performance-driven business growth.

Some topics we discussed include:

  • What is a values based organization
  • Do we need to connect culture to a mission or cause to create a values based organization
  • The source of Aaron’s journey to creating a values based organization
  • What to look for in people when building out a values-based organization
  • How to go about creating a values based culture
  • How to recruit for such a culture
  • How to celebrate your culture
  • How to approach analyzing your culture
  • How to conduct reviews and use language that reinforces the culture
  • How best to communicate within the organization when growing rapidly
  • The unique meetings that Aaron holds regularly
  • The unsaid value that is critical to a values based organization
  • Why a checklist is so essential to a values based organization
  • and much more

Links and resources mentioned

  • Check out Wheelhouse Digital Marketing Group

Connect with Aaron

  • LinkedIn

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Thanks for tuning into this week’s episode of the Predictable B2B Podcast! If the information in our interviews has helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help reach even more amazing founders and executives just like you!

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Author

  • Vinay Koshy
    Vinay Koshy

    Vinay Koshy is the Founder at Sproutworth who helps businesses expand their influence and sales through empathetic content that converts.

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Category: Content Marketing, Customer experience, Sales

About Vinay Koshy

Vinay Koshy is the Founder at Sproutworth who helps businesses expand their influence and sales through empathetic content that converts.

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