In this episode, Kiirsten May and Alex Varricchio co-founders of UpHouse, a marketing agency that elevates in-house teams and their brands, share their insights and perspectives on fostering creativity in the workplace.
Some topics we discussed include:
- What is creative thinking
- Why is it an issue in most organizations
- How to best go about fostering creativity in the workplace
- What are the benefits of creative thinking
- A framework you can use to foster creativity in the workplace
- Why people in organizations need distance for creative thinking
- Why create distance from people on your team
- Why create distance from the process
- Why create distance from industry
- and much more…
Related links and resources
- Check out UpHouse
- Get more inspiration from Tom Hunt – Marketing vs Branding: How You Can Use Both to Drive Business Growth
- Learn from Rich Rose – How to Radically Improve Customer Service for Business Growth
- Get agile insights from Andrea Fryrear – How to Use Lean or Agile Marketing Principles to Boost Business Growth
- Get more creative insights with Steve Sims – How to Craft a Referral Marketing Strategy That Boosts Growth
- Avoid Groupthink & Killing Creativity With The Two Pizza Metric and use these 6 Tips To Turn Creativity Into Business Success
Connect with Alex and Kiirsten
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Founder at Sproutworth
Vinay Koshy is the Founder at Sproutworth who helps businesses expand their influence and sales through empathetic content that converts.
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