In this episode, Victor Bous, Head of Marketing at restream.io, shares why live streaming is a powerful psychological tool that businesses can use to build influence and drive sales. He also shares how to use live streaming for business to boost growth.
Some topics we discussed include:
- Why a business should consider using live streaming to grow their business
- How to overcome the fear of not having control over the editing process when live streaming for business
- How to use live streaming to enhance your community-building efforts
- How to showcase your brand expertise on a live stream
- How to build partnerships with live streaming
- How to best repurpose content generated when live streaming for business
- What to keep in mind when picking a platform to live stream
- How to choose the right platform when publishing content
- How to create a magnetic live stream that engages your audience
- and much more
Links and resources mentioned
- Check out Restream.io
Connect with Victor
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Founder at Sproutworth
Vinay Koshy is the Founder at Sproutworth who helps businesses expand their influence and sales through empathetic content that converts.
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