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content marketing creation

Content marketing starts with creating the right content. Discover how successful entrepreneurs and practitioners create predictable results with their content marketing creation processes.

By Vinay Koshy

How to Create Engaging Content: 15 Essential Elements From Our Most Engaging Content

How to Create Engaging Content: 15 Essential Elements From Our Most Engaging Content

At WP Curve we produced a lot of content. While some posts are unexpected hits, others can be big flops. Over time, we have identified the elements of our most engaging content. In this post, we’ll share the examples from our best posts and some tips on how you can use them in your own business.

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Filed Under: Content Marketing, Customer experience Tagged With: content marketing, content marketing creation

By Vinay Koshy

Is Vine A Good Thing for Content Marketers?

Is Vine A Good Thing for Content Marketers?

With the release of vine integration into Twitter the question of whether Vine is a good thing for content marketers is one that seems to keep coming up. In case you are wondering what Vine is, it is a means by which users can upload 6 second videos on to Twitter. In fact Twitter has […]

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Filed Under: Social Media Tagged With: content marketing creation, content marketing strategy, video content marketing, vine app

By Vinay Koshy

7 Basic Content Marketing Steps to Implementation

7 Basic Content Marketing Steps to Implementation

Is content marketing just a marketing fad or something that will stand the test of time? It was said that in this current Information Age, a company is either an online company or not a company at all. This means that every company’s marketing division has to go online, but is just having an official […]

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Filed Under: Social Media Tagged With: business blogging, content marketing creation, content marketing strategy

By Vinay Koshy

Ricoh’s Content Marketing Approach: Ask, Listen and Share

Ricoh’s Content Marketing Approach: Ask, Listen and Share

Ricoh’s content marketing approach has met with great success according to Sandra Zoratti, VP of marketing for the company. (Image credit: Wikipedia) She says content marketing, to us, is an approach to help us better understand and engage with customers and prospects. The content marketing approach is very much focused around industry verticals and the […]

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Filed Under: SEO, Social Media Tagged With: content marketing approach, content marketing creation, content marketing strategy

By Vinay Koshy

Content Marketing Lessons From Coca-Cola

Content Marketing Lessons From Coca-Cola

Coca-Cola has many content marketing lessons for just about any company. They have for a long time been a leader in content marketing. As a testament to their success is the fact that they have also adapted very well to a changing media landscape. But perhaps more importantly is the fact that they have adapted […]

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Filed Under: Social Media Tagged With: content marketing creation, content marketing strategy, story telling

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