Find out where AI engines name your company, then fix the page that moves first.
We measure whether ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude and Grok name you when buyers ask for a tool in your category. Then we tell you which page to change first.
Vinay Koshy · Host, Predictable B2B Success · 500+ B2B tech CEO interviews
Free, with no call attached. Instant for the 312 companies already measured, and within 4 hours for everyone else.
Your buyers build their shortlist in AI chat.
In G2’s April 2026 survey of 1,076 B2B software buyers, 71% said they rely on AI chatbots for software research, up from about 60% 7 months earlier. 51% now start their research with an AI chatbot more often than with Google (G2).
The shortlist decides the deal. 69% of the buyers G2 polled said an AI chatbot led them to a different vendor than they first planned, and 33% bought from a vendor they’d never heard of (G2). Buyers pick a vendor from their Day One shortlist 95% of the time (6sense, 2025).
Those visitors are also worth more. Across 312 B2B tech service firms, AI-referred visitors became qualified enquiries at 14.2%, against 2.8% from Google organic (Opollo, 2026).
Here’s what makes this hard to catch. When an AI engine recommends you, there’s often no click to track. The buyer forms an opinion first, and visits your website or reaches out later. Your CRM logs it as direct traffic.
How AEO differs from SEO
Traditional SEO earns you a position in Google’s results. AEO earns you a citation inside an AI engine’s answer.
Rank still matters for Google. On sproutworth.com, every AI Overview citation we found went to a page in Google’s top 15. Below that, 0 of 783 queries were cited. Rank alone isn’t enough, though: even in the top 15, many pages aren’t cited.
Engines differ. On digital marketing and SEO topics, Semrush found that ChatGPT cited pages ranking at position 21 or lower almost 90% of the time (Semrush, 2025). That’s why we measure each engine separately and never blend them.
01 / Free report
Free
Your citation rate, your rank in your category, which engines never name you, and who is named instead.
02 / Audit
$3,000, one-off
Questions chosen for your company, 3 runs on 6 engines, the competitors cited with their URLs, a fix list closest to cited first, and a walkthrough call. Delivered within 4 hours of payment.
03 / Retainer
$1,500 a month
The next page to change, the URLs cited instead of yours, and a 30-minute call each month. Your first month is on us when you’ve bought the audit.
Your number, read against a measured field.
A rank, not a lone score
You learn whether your number is actually bad.
We measured 312 companies across 28 categories the same way: 24 buyer questions, 5 or 6 engines, 3 runs each.
A fix list ordered by distance to citation
You know which page to change first.
We join Google rank to AI citations. Pages that already rank in the top 15 but aren’t cited come first, because they’re closest.
Unrun is reported as unrun
You can tell how far to trust it.
When an engine can’t be queried, the report says so and never counts it as you not being cited. Every report states its own limits.
Built for funded B2B tech companies
We work with funded B2B tech companies whose buyers research on their own before they talk to sales. That’s where being named in an AI answer decides who makes the shortlist.
Clients can also hire us to write: LinkedIn, newsletter and article ghostwriting in your voice, educational email courses, AI automations and digital PR.
Questions founders and CMOs ask before starting
What’s in the free report? +
Your citation rate and rank in your category, which engines never name you, which of your category’s 24 buyer questions leave you out, who is named instead, your SEO authority against your AI visibility, and what the report didn’t measure. The paid audit adds a fix list for your company.
What does the $3,000 audit include? +
Buyer questions chosen for your company. Every question runs 3 times on ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude and Grok. You get a citation matrix, the competitors the engines cite with their URLs, a fix list ordered closest to cited first, a limits section and a walkthrough call. It’s delivered within 4 hours of payment.
AI citations change every few days. Why pay for a snapshot? +
The rate does move. A study of 13,184 citations by Bill Widmer found that only 30% to 65% of an engine’s citations were still there 2 days later (source). The fix list moves much more slowly. On our own site, no page outside Google’s top 15 was cited in an AI Overview: 0 of 783 queries. A page that ranks in the top 15 and isn’t cited is still the closest to citation next week. You’re buying the ordered fix list, and the rate is the evidence behind the order.
What does the retainer do? +
Each month you get the single page to change next, the URLs that were cited instead of yours, and a 30-minute call with someone who read the report. Your team makes the changes. It costs $1,500 a month, and your first month is on us when you’ve bought the audit.
Do you still write content? +
Yes, for audit and retainer clients: LinkedIn, newsletter and article ghostwriting, educational email courses, AI automations and digital PR.
What is answer engine optimization (AEO)? +
AEO is the work of making your pages the ones that AI engines such as ChatGPT, Perplexity and Google AI Overviews cite when buyers ask about your category.
What does an answer engine optimization agency do? +
It finds the buyer questions where AI engines answer without naming you, shows who they name instead, and tells you which page to change first. Google says its AI features in Search are rooted in its core ranking and quality systems, so SEO basics still apply (Google Search Central). That’s why we join Google rank to AI citations and don’t treat AEO as a separate trick.
How do you choose an answer engine optimization agency? +
Ask 4 questions. Does it measure each engine separately and show the URLs cited instead of yours? Does it report the questions it couldn’t run, instead of counting them as misses? Does it publish its price? Does it avoid promising rankings? Google warns that no third-party tool has access to its internal ranking or AI systems, and says you don’t need llms.txt files or special markup to appear in its AI features (Google Search Central).
Free report
See your free report.
It’s free and instant for the 312 companies we’ve already measured. Everyone else gets it within 4 hours.
Want the full audit for your company? Talk to Vinay.
Find out where you stand before your competitors do.
P.S. The free report shows which engines never name you and who they name instead.
What is Answer Engine Optimization?
Answer engine optimization (AEO) is the work of making your pages the ones that AI engines such as ChatGPT, Perplexity and Google AI Overviews cite when buyers ask about your category. 51% of B2B software buyers now start their research with an AI chatbot more often than with Google (G2, April 2026).