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Vinay Koshy

Vinay Koshy is the founder of Sproutworth and host of the Predictable B2B Success podcast. He ghostwrites educational email courses, newsletters, and LinkedIn content for funded B2B tech founders at seed through Series C. His work spans nonprofits, SaaS companies, and digital agencies, with a focus on content that builds genuine buyer trust before the sales conversation begins.

21 Tips To Get Retweeted More Often

February 27, 2026December 27, 2012 Vinay Koshy

While retweets make up a significant part of the twitter network, they also serve as referrals to content that are being published. Twitter users generally trust their friends or people… Read More

Categories Execution & Content

10 Ways Psychology Helps Convert More Customers

February 27, 2026December 26, 2012 Vinay Koshy

With sales the way to convert more customers is really to understand what the buyer wants. Psychology can help in this especially social psychology. The infographic shows 10 ways that… Read More

Categories Execution & Content

How to Capitalize On The Social Business Shift

February 27, 2026December 26, 2012 Vinay Koshy

According to Eloqua’s blog a social business shift is occurring and businesses need to be able to adapt to it. They say a social business is not just about having… Read More

Categories Execution & Content

How to Maximize Conversion for E-commerce Pages

March 6, 2026December 24, 2012 Vinay Koshy

With average conversion rates for an e-commerce store being 2.13% knowing how to maximize conversions for e-commerce pages is vital. Abandonment occurs on product pages of e-commerce sites and could… Read More

Categories Execution & Content

How the Mayan Apocalypse Could Resurrect Your Marketing

March 6, 2026December 22, 2012 Vinay Koshy

Do you know how to resurrect your marketing campaign with the Mayan Apocalypse? The Mayan Apocalypse has been all over the news and internet. With the world predicted on Dec… Read More

Categories Execution & Content

An SEO Christmas Carol

February 27, 2026December 22, 2012 Vinay Koshy

With Christmas around the corner and festivities having already started it only seems natural to have an SEO Christmas carol. But what does it mean for SEO as we come… Read More

Categories Execution & Content
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