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Vinay Koshy

Vinay Koshy is the founder of Sproutworth and host of the Predictable B2B Success podcast. He ghostwrites educational email courses, newsletters, and LinkedIn content for funded B2B tech founders at seed through Series C. His work spans nonprofits, SaaS companies, and digital agencies, with a focus on content that builds genuine buyer trust before the sales conversation begins.

Lessons On Content Marketing From Academy Award Winners

February 27, 2026March 5, 2013 Vinay Koshy

  Every year the Academy Awards draws a significant amount of media attention but what lessons on content marketing can we learn from them. The Academy Awards brings together talented… Read More

Categories Execution & Content

Can Quora For Business Be Used To Improve Your Brand?

February 27, 2026February 22, 2013 Vinay Koshy

Is Quora for business the new social network being favored by businesses! As any business owner knows, a social presence equals visibility, which in turn leads to sales! If you… Read More

Categories Execution & Content

Only 58% of B2C Companies Use Social Media for Market Research

February 27, 2026February 20, 2013 Vinay Koshy

Social media for market research is not a use that most people would attribute to social media. In fact social media was once looked at as only being a source… Read More

Categories Execution & Content

7 Blogging Mistakes That Prevent Growing An Audience

February 27, 2026February 14, 2013 Vinay Koshy

There is a lot written and said about blogging but somehow not so much on blogging mistakes. Blogging is supposed to be easy, simple and fun isn’t it? You punch… Read More

Categories Execution & Content

8 Content Marketing Metrics To Keep An Eye On

February 27, 2026February 7, 2013 Vinay Koshy

Are your content marketing metrics effective? Is your content marketing getting the required views? Are you getting the leads and sales you deserve? (Image credit: Flickr) While Google Analytics and… Read More

Categories Execution & Content

5 Ways to Attract Social Media Followers

February 27, 2026January 31, 2013 Vinay Koshy

Yes, social media can have a great impact on your business but it can also be rather intimidating especially when it comes to attracting social media followers and keeping them… Read More

Categories Execution & Content
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