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Conversion

Discover proven methods and strategies that can boost your conversions and drive sales backed by science and expert input.

By Vinay Koshy

Vanity Metrics: How to Create Context for Relevant Business Growth Metrics

Vanity Metrics: How to Create Context for Relevant Business Growth Metrics

In this episode, Mike Maynard, Managing Director of Napier a European B2B technology PR firm shares his perspective on creating predictable business success by keeping a focus on actionable metrics as opposed to getting caught up with vanity metrics. Insights he shares include:

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Filed Under: Business growth, Conversion, Podcast, Strategy Tagged With: Mike Maynard, vanity metrics

By Vinay Koshy

What is Automated Marketing And How to Use it to Powerfully Drive Growth

What is Automated Marketing And How to Use it to Powerfully Drive Growth

In this episode, Kenda MacDonald, the CEO of Automation Ninjas shares her thoughts on what is automated marketing and how to use it to powerfully drive business growth. Insights she shares include:

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Filed Under: Business growth, Conversion, Podcast, Strategy Tagged With: Kenda Macdonald, marketing automation

By Vinay Koshy

The Ultimate Guide to Creating Content That Converts

The Ultimate Guide to Creating Content That Converts

I’m going to fill you in on something scary. For most people, content marketing does not work.

In this post, I’ll explain why and show you step by step how to create content that converts (i.e. content that drives opt-ins, leads, and revenue to your business).

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Filed Under: Content Marketing, Conversion Tagged With: content creation, content marketing, content marketing strategy

By Vinay Koshy

How to Build Your Business With Content Marketing: A BS-free Guide to Content Marketing Strategies for Startups

How to Build Your Business With Content Marketing: A BS-free Guide to Content Marketing Strategies for Startups

There is a lot of BS around when it comes to crafting content marketing strategies for startups. WP Curve built their business using content marketing, so I feel like we are in a good position to show you exactly what works. In this guide, I’ll teach you everything you need to know to get started with content marketing to grow […]

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Filed Under: Conversion

By Daniela McVicker

An Ultimate Guide to Write an Email Marketing Funnels Sequence

An Ultimate Guide to Write an Email Marketing Funnels Sequence

Moving a prospective lead via email marketing funnels to a customer isn’t easy. Discover how to craft educational conversion-oriented emails to drive sales by …

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Filed Under: Conversion, Email Tagged With: email marketing, marketing funnel

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