Discover proven methods and strategies that can boost your conversions and drive sales backed by science and expert input.
Ray Van Hilst is the director of client results of Yoko Consulting.
Ray seamlessly blends 20+ years of marketing experience with modern web principles to establish and advance the web presences of organizations that help build a better world.
In this episode, Ray shares his experiences and lessons learned in how to create a persona that powerfully and easily boosts business growth. Insights he shares include:
In this episode, Mike Maynard, Managing Director of Napier a European B2B technology PR firm shares his perspective on creating predictable business success by keeping a focus on actionable metrics as opposed to getting caught up with vanity metrics. Insights he shares include:
In this episode, Kenda MacDonald, the CEO of Automation Ninjas shares her thoughts on what is automated marketing and how to use it to powerfully drive business growth. Insights she shares include:
I’m going to fill you in on something scary. For most people, content marketing does not work.
In this post, I’ll explain why and show you step by step how to create content that converts (i.e. content that drives opt-ins, leads, and revenue to your business).
There is a lot of BS around when it comes to crafting content marketing strategies for startups. WP Curve built their business using content marketing, so I feel like we are in a good position to show you exactly what works. In this guide, I’ll teach you everything you need to know to get started with content marketing to grow […]