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Vinay Koshy

Vinay Koshy is the founder of Sproutworth and host of the Predictable B2B Success podcast. He ghostwrites educational email courses, newsletters, and LinkedIn content for funded B2B tech founders at seed through Series C. His work spans nonprofits, SaaS companies, and digital agencies, with a focus on content that builds genuine buyer trust before the sales conversation begins.

6 Ps of Marketing: The Extended Marketing Mix Explained

May 6, 2026December 4, 2024 Vinay Koshy
Diagram showing the 6 Ps of marketing — Product, Price, Place, Promotion, People, and Process — as an interconnected system for B2B tech companies

Most B2B tech CEOs I talk to have the same underlying marketing problem. Their product is strong. Their team is growing. But their marketing isn’t compounding. It costs more and… Read More

Categories Authority & Visibility, Pipeline & Revenue

The Handy Guide to Sales Enablement Content for 2025

February 27, 2026December 3, 2024 Feature Box, Vinay Koshy
sales enablement content

How can stories supercharge your sales game? Sales enablement content fuels success by guiding teams with tools that transform prospects into customers. Dive into the vibrant world of storytelling, where… Read More

Categories Execution & Content, Pipeline & Revenue

Interrelation of Sales and Marketing: How to Drive Revenue Growth

February 27, 2026November 27, 2024 Vinay Koshy
Interrelation of Sales and Marketing: How to Drive Revenue Growth

In this episode of Predictable B2B Success, we dive deep into the complex and often contentious interrelation of sales and marketing with our guest, Islam Gouda. Gouda, a global ambassador… Read More

Categories Authority & Visibility, Pipeline & Revenue

How to Use Podcast Guesting And The DREAM Method to Drive Growth

March 22, 2026November 21, 2024 Vinay Koshy
How to use Podcast Guesting and the DREAM method to Drive Growth

Podcast guesting isn’t just a trendy buzzword—it’s a potent strategy for driving business growth and expanding your network. In our latest episode of Predictable B2B Success, we welcome Tiago Faria,… Read More

Categories Execution & Content, Pipeline & Revenue

How to Reimagine Hardware Development And Collaboration to Drive Growth

April 20, 2026November 13, 2024 Vinay Koshy
How to Reimagine Hardware Development And Collaboration to Drive Growth

In today’s fast-evolving technological landscape, reimagining hardware development means embracing agile methodologies and rapid iteration, concepts that have long been the hallmark of software engineering. In this episode of Predictable… Read More

Categories Execution & Content, Pipeline & Revenue

Customer Experience Tracking: How Use Branding to Drive B2B Revenue Growth

February 27, 2026November 12, 2024 Vinay Koshy
Customer Experience Tracking: How Use Branding to Drive B2B Revenue Growth

Customer experience tracking has become indispensable for growth and success. In this insightful episode of Predictable B2B Success, host Vinay Koshy speaks with Ian Peterman, founder of the Peterman Design… Read More

Categories Authority & Visibility, Pipeline & Revenue
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