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Vinay Koshy

Vinay Koshy is the founder of Sproutworth and host of the Predictable B2B Success podcast. He ghostwrites educational email courses, newsletters, and LinkedIn content for funded B2B tech founders at seed through Series C. His work spans nonprofits, SaaS companies, and digital agencies, with a focus on content that builds genuine buyer trust before the sales conversation begins.

How to Forge Relationships For Influencer Outreach

April 13, 2026July 20, 2015 Vinay Koshy
influencer outreach

What makes for successful marketing? There are some skills and abilities that marketers must need to get a job done. However successful marketers know they are in the business of… Read More

Categories Execution & Content 3 Comments

7 Ways Influencer Marketing Outreach can up Your Content

February 27, 2026July 3, 2015 Vinay Koshy
boost content marketing with influencer marketing

Does your business need to promote its content? Then perhaps you have been considering the use of influencer marketing outreach. In this article, we will look at influencer marketing outreach,… Read More

Categories Authority & Visibility, Execution & Content

#ContentCatchup: Content Marketing Customer Engagement Tips and Tactics

February 27, 2026June 2, 2015 Vinay Koshy
content marketing customer engagement

Content marketing customer engagement is crucial for any business. Imagine a business without any customer engagement at all and you know that it will go bankrupt in a short period… Read More

Categories Execution & Content

4 Facebook Marketing Tips For Small Business

February 27, 2026June 1, 2015 Vinay Koshy
Facebook marketing tips

Chances are that if you are in business then you consider Facebook to be a significant social media network. In fact according to the “social media marketing industry report”, for… Read More

Categories Execution & Content

#ContentCatchup: Creating Compelling Content Marketing

February 27, 2026May 14, 2015 Vinay Koshy
creating compelling content marketing.

Compelling content marketing is a lot like a good story no matter what form it takes – told in person, at an event, viewed on a TV screen at home… Read More

Categories Execution & Content

14 Powerful Ways to Boost Humor in Marketing

March 6, 2026May 12, 2015 Vinay Koshy
humor in marketing

What marketers can learn from the science of humor in marketing: How to use content and humor in marketing to increase shares and trust Why would a video clip that… Read More

Categories Execution & Content, Pipeline & Revenue 1 Comment
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