7 Proven Ways to Build Your Referral Business and Growth

7 proven ways to build your referral business

In this episode, Filip Zolata, CEO of MAOIO, a full-service digital agency that helps clients with automation processes and shaping their complete digital presence shares how to create referral businesses and examples of effectively doing so without any tools and incentives.

Some topics we discussed include:

  • Why integrity places a key role in referral businesses
  • How Filip’s networking process leads to referral business
  • How to build a knowledge bank of experts to serve your future customers
  • How Filip manages a growing customer base while keeping in touch with each of his customers
  • How to identify and nurture your best customers
  • How to act on positive feedback and on negative feedback
  • How to filter out bad customers early on in the process
  • Referral agreements – do they have a place in referral businesses
  • How to nurture clients who no longer need your business
  • Why Filip doesn’t have a sales team
  • The tool that Filip uses to keep his agency ticking
  • and much more

Links and resources mentioned

Connect with Filip

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Author

  • Vinay Koshy

    Vinay Koshy is the founder of Sproutworth and host of the Predictable B2B Success podcast. He ghostwrites educational email courses, newsletters, and LinkedIn content for funded B2B tech founders at seed through Series C. His work spans nonprofits, SaaS companies, and digital agencies, with a focus on content that builds genuine buyer trust before the sales conversation begins.

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