Marketing Strategies For The Business-to-Business Market: 10 of The Best Proven B2B Marketing Strategies and Examples

In this episode, Joe Sullivan, co-founder of Gorilla 76, an industrial marketing agency, shares his insights into marketing strategies for the business-to-business market.

Some topics we discussed include:

• Why businesses struggle to find their respective niches
• The impact of the pandemic on Joe’s clients
• Why certain companies are doing better than others
• The essential ingredients to a sustainable industrial marketing strategy
• How Joe helps businesses that are struggling with their positioning
• Should companies view their marketing departments as more of a publishing arm of their business
• How businesses in the manufacturing space deal with aligning their sales and marketing teams
• How to balance quick wins with a longterm sustainable success
• and much more

Links and resources mentioned

• Check out Gorilla 76

Connect with Joe

• LinkedIn

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