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Vinay Koshy

Vinay Koshy is the founder of Sproutworth and host of the Predictable B2B Success podcast. He ghostwrites educational email courses, newsletters, and LinkedIn content for funded B2B tech founders at seed through Series C. His work spans nonprofits, SaaS companies, and digital agencies, with a focus on content that builds genuine buyer trust before the sales conversation begins.

What Is LLM SEO? How B2B Companies Get Cited in ChatGPT and Perplexity

June 9, 2026 Vinay Koshy
LLM SEO hero image showing B2B AI citation strategy for ChatGPT and Perplexity

LLM SEO is the practice of optimizing content so that large language models, including ChatGPT, Perplexity, and Google AI Overviews, cite your brand when buyers ask research questions. Gartner projected… Read More

Categories Pipeline & Revenue

B2B LinkedIn Marketing Strategy: 9 Tactics for Qualified Pipeline

June 8, 2026 Vinay Koshy
B2B LinkedIn marketing strategy framework showing four layers: authority, discovery, outreach, and amplification

A B2B LinkedIn marketing strategy that builds real pipeline requires more than regular posting. Here are 7 specific tactics that work for funded B2B tech founders. Read More

Categories Pipeline & Revenue, Authority & Visibility

How to Rank in ChatGPT: The B2B Founder’s Playbook

June 8, 2026 Vinay Koshy
how to rank in chatgpt - Illustration of a ChatGPT interface showing a cited source highlighted in gold, representing AI citation visibility for B2B companies

Ranking in ChatGPT means appearing as a cited source when your buyers ask the AI about your problem space, product category, or competitors. ChatGPT reaches over 300 million users weekly,… Read More

Categories Authority & Visibility, Pipeline & Revenue

Content Strategy for Funded Startups: A Stage-by-Stage Playbook

June 5, 2026 Vinay Koshy
A staircase of four funding stages showing content strategy for funded startups widening from seed to Series C.

Build a content strategy for funded startups that matches each funding stage, from seed to Series C. Stop chasing volume and start owning buying questions. Read More

Categories Pipeline & Revenue

Multichannel Cold Outreach: How LinkedIn + Email Gets 50% More B2B Replies

June 3, 2026 Vinay Koshy
Multichannel Cold Outreach: How LinkedIn + Email Gets 50% More B2B Replies

Quickmail founder Jeremy Chatelaine reveals why LinkedIn + email gets 50% more B2B replies: the 4-step sequence, evergreen setup, and reply rate diagnostic. Read More

Categories Pipeline & Revenue

What Is Answer Engine Optimization: The B2B Founder’s Guide

June 2, 2026 Vinay Koshy
What is answer engine optimization - Flat diagram comparing traditional SEO search results with AI answer engine optimization citations for B2B tech founders

Answer engine optimization (AEO) helps B2B tech founders get cited in ChatGPT, Perplexity, and AI Overviews. Here is what it is and how to build it into your content strategy. Read More

Categories Authority & Visibility
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