Business process documentation is a methodical approach to documenting the business processes of a company. In fact, business process documentation is one of the important keys to the smooth running of crucial business processes and driving growth for a business.
Consider this – If you don’t define the business process how do you expect anyone else to be able to follow it?
Business processes are not new, in fact, you’ve been engaging in business processes for some time. Business process documentation is in many ways a tool to help you improve the business processes you run. Businesses need to be able to explain to others how they do things, and business process documentation is the tool to help do that.
Business process documentation allows you to have a record of the process, which means when you transfer it to someone else instead of trying to explain the process in a clear manner, you just have to hand it to them. The documentation, therefore, serves as a valuable reference for the employees that are working on the business process.
This blog will take a look at the various aspects of business process documentation and how it can help increase productivity. The blog will also highlight why businesses don’t do this.
About Ken
Ken Babcock is the Co-founder and CEO of Tango, which allows users to create beautiful step-by-step tutorials of any digital process without the performance art of recording Standard Operating Procedures (SOPs). Ken, along with his co-founders Brian Shultz and Dan Giovacchini, dropped out of Harvard Business School during the pandemic to start the company.
Since then, the company has grown to nearly 50,000 users and 20 full-time team members. Tango’s launch on Product Hunt in September 2021 earned many accolades: #1 Product of the Day, #1 Product of the Week, and one of four finalists for Product Hunt’s Product of the Year.
Ken spent most of his career in the Bay Area at Uber, where he held roles in Launch Operations, Data Science, and Product Strategy from 2014 to 2018.
In this episode, Ken shares how we can use business process documentation to drive growth and mitigate risk. Insights he shares include:
Some topics we discussed include:
- How Tango came about and got to where it is today
- What are the use cases of Tango? How does it make a difference to a business
- How to bring data-driven lessons from Uber to drive business growth
- What are the benefits of business process documentation
- Issue of creating documentation vs having documents easily found
- How to reduce uncertainty and risk via business process documentation
- How to correlate content governance and business process documentation
- Addressing issues of compliance
- and much much more …
Listen to the episode
Related links and resources
- Check out the Tango
- Learn from Casey Sullivan – How to Leverage a Product-Led Growth Strategy to Boost Your Results
- Learn from Dan Tyre – How to Always be Helping to Drive Sales Success And Revenue Growth
- Learn from Nelly Yusupova – The Essential 10 New Product Development Stages for Successful Projects
- Learn from Raman Sehgal – How to Develop a Powerful Strategy For Marketing a Product
- Learn from Brad Smith – How to Build Out a Content Production Process to Successfully Drive Growth
- Learn from Luke Szyrmer – How to Use a Product-Market Fit Framework to Boost Growth
- Learn more from Ian Robinson – Custom Software Development Process: How to Fuel Success And Growth
- Learn more from Stormie Andrews – How to Create a B2B Buyer Persona That Actually Drives Revenue Growth
- Check out the article – Rob Walling on How to Create Your First Software Product (Even if You Can’t Code!)
- Check out the article – How to Create Content for Each Stage of the Buyer’s Journey
- Check out the article – How to Create Engaging Email Content that People Will Love
- Learn from Sam Shepler – 9+ Proven Ways to Create a Successful Customer Driven Marketing Strategy
- Learn from Subra Krishnan – What is Real Time Marketing: How to Use it Powerfully to Drive Growth
Connect with Ken
Subscribe to & Review the Predictable B2B Success Podcast
Thanks for tuning into this week’s episode of the Predictable B2B Podcast! If the information in our interviews has helped you in your business journey, please head over to Apple Podcasts, subscribe to the show, and leave us an honest review.
Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help reach even more amazing founders and executives just like you!
Product Feedback Strategy: How to Better Manage Products to Drive Growth